Monday, July 2, 2012

Fast and Simple Remedies To Under-Performing Site Navigation



Proper website navigation is something that you need to focus on at all times. For one thing, visitors will find out very quickly about the quality of it, and that will either compel them to stay or leave. It is an obvious point, we feel, that there is an important need for your visitors to be able to find what they are looking for on your site. So making sure the navigation is properly aligned on your website gives your visitors the needed impetus to stay on your site and actually keep coming back for more. Perhaps right now you are reeling with the thought that there is more to learn and even more that we did not cover. If you are wondering about the possibilities available using skybuilder in your web business, then you should be excited because there are quite a few. Now what you want to do, or should do, after reading this is go out and find out more.

However, having said that we must caution you about getting too comfortable with only doing one thing which is remaining in the learning phase.

Working on your business means making sites, creating content, starting marketing and advertising campaigns but not spending all your time learning. When you are working on your business, you need to be creating something toward that end or actively engaged in marketing activities.

We hope that you are mindful of loading times for your site in all the major browsers, and if not then test yours immediately. There are a number of things that will affect load time, and perhaps most of all is your images or graphics that you use. The reason load time matters with navigation is because it affects the total site experience or rather the quality of it. So optimizing load time is best done in the very beginning when you are building any site. There could be any number of reasons why someone may want to pay your site a visit, but something goes wrong and they do not get there. What normally happens is they are shown some page that states they made an error, and either they try again or just forget about it. If you have a blog, then there is a plugin that is basically a customized 404 error page, but it has whatever links you want to put on it so people can still go to your site. Then obviously you will not be losing those people and some you could have lost forever.

Of course it all depends on what your marketing is all about, but landing pages to pages within your site are often very effective. If they're coming through a search engine for example then they may first visit some other internal page on your site.

That is exactly why all of your pages have to have certain navigation elements that actually overlap with each other. So then it becomes a simple matter of giving freedom and capability to see what else you have to offer. However, this doesn't mean you should make every page on your site as loud as your homepage - just focus on creating a balance and you'll do good.

All in all, from the above article we can clearly come to understand that creating a strong navigation structure for a website is more than just putting a bunch of links on your homepage. One point we did not go into was the high importance of effective anchor text for your links. You will not find high quality and successful sites with poor navigation; so that should tell you something. So go ahead and put these tips into action and see for yourself how they fall into place to give your visitors a better user experience.



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