Your List Building Project - Simple Mistakes that Can Destroy It

Come on. Admit it. You've heard the tales of everyday people like you who turned their lives around financially through creating an online enterprise. You've investigated it a little and found out that the success centered on building an email list. And then you began thinking, "How hard is it to do this? Could I build a targeted list? Could this same success happen to me?" That's a normal response to hearing those kinds of stories. Well, this is one part of the whole internet marketing arena that takes a lot of time and focus from your end. With all the tools and strategies which are necessary as you are compiling a list, it is common for people to become confused and to make decisions in error. Unfortunately, you really need to do it right from the very beginning and some of those newbie mistakes can cost you a lot of time and money. Internet marketing is surrounded by a vast amount of data and it is sometimes hard to determine just what the proper steps to take are. If you can take a step back, catch your breath and get your mind wrapped around all the information, you can sift through and come to the bottom line. There are two things that you must have to successfully market online: the capacity to build an email list, and targeted, continual traffic. This article will address several of the normal errors which new marketers make as they begin to delve into list building. We all have our favorite methods to use in our net businesses, but we urge you to look at the bigger picture when you are being introduced to new things that really could prove to work well. You should have that perspective all the time no matter how good or bad you feel about it. Obviously we have no clue how you feel concerning SEnuke XCr, or if you would ever even think about trying it. All businesses have to set their limits concerning how they want to promote themselves, and that fact is not lost on us.

But the thing is, once you have been burned a few times you start to wake up. You know the old saying that most people who buy IM information never use it, and that can easily lead to knowing methods that you have never tried. We generally read horror stories from people who have not been online and in business for long. We really pretty much do not care who it is, if something is new to you then you have to preform some research to get another side of the story. What you will usually end up doing is not wasting your time and money.

Giving your customers vague instructions is a common mistake that can be easily remedied and correct a massive loss of subscribers. It's vital to be clear for your potential subscribers when you're accumulating email addresses. Not everyone is tech savvy, therefore, instructions must be as clear as possible so both pros and beginners can understand the instructions. People who are familiar with how the internet works are going to know their way around forms and that they'll be able to get something in return for subscribing to your list. But not everyone on the Internet has been using it for a long time. You have to keep in mind those people who have never come across an opt-in page before, and be ready to help them out.

So when your instructions are vague and unclear, you're failing at your job of guiding your visitor in the best possible way. This is just another way to build the trust with your visitors. Help that is provided in a nice and clear method gives you visitors who understand the steps you explain and will like your site and begin to have confidence in you. With that in mind always write clear instructions and be helpful to your visitors!

As you are gathering email addresses through your website, do not commit the normal mistake of placing your opt-in box "below the fold," meaning that you should position it in the first half of your web page. Basically, this means that the "JOIN HERE" button is below the computer screen when the page opens, making visitors have to scroll down to subscribe. It has to be visible immediately. When it falls below the screen, most people who come to your site won't know where to go next. So you can just take it for granted that everyone will understand. Internet users today consist of two general types of people - those you know pretty much how to find their way around everywhere blindfolded, and those who still need to have their hands held crossing the "information superhighway!"

As a successful Internet marketer, your goal is persistence in building your customer list, but ensure that you go about it the right way. This is because your whole business depends on how you tackle this one element.

Even if your business is failing, you'll still have this list of contacts to help you start anew and get back on your feet. So treat it like gold and build a relationship with your subscribers by sending out useful information from time to time. Your contact list is at the core of your marketing efforts, so don't do anything that might damage this source of income.