The only way to be successful in getting organic traffic to your website is to be in the top ten results of search engines. Any lower than that and the chances of a surfer clicking on your listing is very slim. But, getting to that level is not an easy task. It requires diligent attention to SEO tactics. With the advent of Panda and Penguin, an SEO company has to consider new ways of optimization, taking into account new regulations. No longer will less than great SEO tactics be tolerated. The site will be penalized for things that used to be tolerated. Keeping up with these changes makes it harder to get ranked and stay ranked in the top ten. This makes it even more important to acquire SEO services. When seeking SEO services, it is vital to use an SEO company that has a good reputation for getting a good ranking. Promises to "improve" ranking is not good enough. The SEO company should guarantee to get you into the top ten ranking. Organic traffic is that traffic that is obtained, not by paying for it, but by good SEO services. Since good tactics are so critical to getting good organic traffic, it is necessary to study the changes as they occur. This can be a full time job, however, and mistakes can be quite costly to your traffic. SEO services make it their job to study these changes and make use of them to prevent penalties. There are some things to look for when hiring an SEO company to do your SEO tasks for you. Some of these things include: ¢ The ranking of their own site on Google ¢ Guaranteed placement in top 10 within a reasonable amount of time ¢ Guarantee to use only white hat SEO techniques ¢ Recommendation by other sites ¢ If possible, a list of sites they have helped get into the top 10 ranking The livelihood of any marketing effort is the ability to get a high page rank and keep it. Websites and SEO efforts should be dynamic, not static. This can require quite a bit of work. One thing that sites are ranked for is the content. Lame content will, at the very least, hinder ranking. Repeated pages of poor content can get a site removed from indexing. Providing or accessing good, relevant content can be part of SEO services provided by a legitimate SEO company.
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