Search Engine Optimization - How Much a First Pose on A major search engine is Worth?

You've heard repeatedly how important Search engine marketing (SEO) is. However, to be a smart businessman, try to be asking yourself why it's so very important and the quantity of money time period position is worth. Only if know this, you will not have got a clue since whether or not investing in SEO would be a good match for you on your business.

Step 1: Calculate Total Traffic

You can use Google's keyword search tool to obtain the south beach diet plan was of your number of searches a specific keyword has. As an example you would like to rank for "hormone replacement therapy". Based on Google there are 74,000 people on the lookout for that term on a monthly basis.

Step 2: Calculate Your Traffic

According to SeoResearcher.com, the first position of Google gets 56% of your clicks. Meaning if you might be first on Google for "hormone replacement therapy" your blog post will look to 41,440 visits from Google alone.

Step 3: Discover Your Conversion Rate

Based against your current stats, what number paying customers have you get for every 100 folks that visit your site? For this example, let's say that your particular conversion level is 0.5%, which means that from the 41,440 folks that will visit your website, 207 will become paying customers within your hormone replacement center.

Step 4: Discover Your Net Profit per Customer

Let's admit that you wanna make $300 from any of your web visitors. Multiply that by 207 and you will see that a ranking is worth to you personally $62,100 per thirty days!

It Gets Even Better

There certainly are a few ways that you are able to benefit more from SEO. First of all, in the event you rank first for "hormone replacement therapy", you're more than likely to obtain top 5 positions for maybe 10 related keywords with similar search volumes. This can very well be multiply your profits by three.

Also, don't forget the numbers are only for Google. Add Yahoo, MSN and ask for along with your profit will be between 30% and 40% larger.

The conversion rate used here (0.5%) is really low. Generally, above 1 from 200 of any website's visitors become paying customers.

You be required to recollect the lifetime value within your customers. People might find you thru the various search engines the first some time and they might stay with you forever. Might also also tell all their wellwishers and individuals of your company.