Thursday, November 17, 2011

WordPress SEO: The best way to Conduct SEO on Your Standard WordPress Blog



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In terms of Content Management systems, there's rarely a more popular option than WordPress SEO. The popularity connected with WordPress stems generally from the sheer collection of functions and plugins that exist through the tool along with this popularity has arrived progressively more plugins created exclusively to deal with the issue of Search Engine Optimisation. In terms of optimising your WordPress site, or even any Content Management System for that matter, usually there are some aspects that you choose to gain more control over, like the possibility to exclude certain pages coming from being indexed, the opportunity to make an internal linking structure and add custom Page Titles for each page, the opportunity to modify URLs and have more "SEO Friendly" and the opportunity to handle the quantity of pagination or non-crawlable content on-site. Luckily, WordPress is powerful enough to provide solutions to many of these common difficulties.

The very first thing you must do is choose a ideal WordPress SEO wordpress plugin that will allow you to implement many SEO functions including title optimisation, no follow and more at the page level. Many of the more common SEO plugins include Platinum SEO and the All-in-one SEO pack. You can also utilize these plugins to achieve more control over page level redirection e.g. automatically 301 redirecting old pages whenever you customize the permalink structure in your website. An additional useful option in WordPress, and this option is built in to WordPress from the settings menu, is definitely the chance to control the amount of blog posts visible in your primary blog or news page. Google along with other major search engines tend not to enjoy crawling tons of pagination, reviewing the settings to add more posts over a page will assist search engines crawl your entire most important content on-site. Do not overdo this however - Google sets a customary restriction of, typically, one-hundred internal or external links towards a page.

In terms of modifying your standard URL structure, the standard format made available from WordPress is really a page ID * these IDs aren't particularly very helpful from a functionality point of view, nor will they allow you to with regards to Search Engine Optimisation. It is usually advised then to revise your permalinks structure from the settings menu just before launching your site, an optimal structure is always to include the post title and post name within the URL - this is easily achieved while using the various settings provided to your by WordPress to regulate the way your URLs are presented.

There are a vast range of plugins which can be installed in Local SEO and many are SEO related. Most of these assist to configure WordPress SEO to optimum effect and possibly the top known is "All In One SEO Pack". This, amongst other things, presents control over how the website is shown on the various search engines, controls the duplicate content inherent in the WordPress structure and permits you to control the title, meta description and meta keywords for each page/post.



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