Monday, March 26, 2012

Increasing Site User Satisfaction Through Effective Navigation Planning and Implementation



Along with other elements, your site navigation has to be dead-on because it has a huge impact on so many things. Even though there are many different areas that you'll have to focus on to get the design of your site right, how you create the navigation plays an important role. Do not ever think that people will give you a break just because you were too lazy to get your site navigation where it needs to be. If your sites have not been faring well with your traffic, then it is possible that your navigation is an issue. For more information: brightmedia

There are many important elements with navigation such as the handy-dandy search field that is usually located at the top right hand side of any site. One curious thing about this is people expect to see it, and if you do not have it then that could be a negative. Effective navigation means good usability, and that means people will not feel hassled at your site. As has been mentioned, blogs come with the search function, so this really is an issue only for HTML sites or non-blog sites. The one thing you want to avoid is making your visitors have to guess when it comes to finding anything. We are all familiar with blogs and how the navigation works, and that is why so many people like using them for their sites. For example, if you're running a website about "dog training" then make a list of sub-categories that go under it and then group your links accordingly. When you take the time to attend to these matters, then you will find your visitors are spending more time on your site which is obviously desirable.

People that land on your website don't necessarily have to land on your homepage first. It is very common for this to happen, and that is true if you optimize your site for search.

So of course when everything is properly in place, people can easily begin navigating to other pages. You should work on giving your visitors the best possible user experience by helping them move around your site, regardless of where they first land. However, this doesn't mean you should make every page on your site as loud as your homepage - just focus on creating a balance and you'll do good. As you move ahead, you will discover more and more ways of helping your visitors navigate throughout your website. This really has been a cursory introduction and is not meant to be comprehensive, so get busy at Google and find out all that you can do to help your site perform even better.



No comments:

Post a Comment