Monday, August 27, 2012

Effective Steps for Creating and Managing an Article Directory



There are so many very good uses for article directories, but it is an approach hardly ever thought about by most people. So what we want to do is offer you several ideas concerning the creation and management of an article directory. What you should consider is your overall business and how to integrate an article directory into it. There are many things this can add to your existing business. You can accomplish many different business goals with a well-planned article directory. Perhaps think of it as a large and powerful marketing funnel for any of your businesses. We realize that when you are new and working to get something going with your net business, it is tough to gain a totally complete education about something like this is good due to so much available information. If you found your self nodding your head because it seems all too obvious, then you have to keep in mind all those who do not have your level of expertise. The reason so many people fall into the trap of learning for so long before taking action is they realize there is so much to know. Not all marketing and advertising strategies are suitable for all businesses, and so our short intros about any one particular approach will help you to have a better sense about how applicable it is. If you really take a very close look at all we talk about, you can spend a lot of time testing and exploring additional possibilities.


You really should give careful thought to onpage seo when you are laying down the foundation for your directory. This is something that you need to get as right as possible for obvious reasons. As you hopefully know, on page search engine optimization must be done correctly. You can do backlinking for your directory to give it an initial boost, but later on that will be less important. Your internal linking will lend a powerful seo on page effect, too. Also, when your site is created, be sure to test it to be sure that crawl bots do not hit any dead ends. You can only build according to Google's latest update, but do make sure your information includes the latest update. When you set up an article directory, you also have to figure out how you're going to monetize it. When it comes to any high traffic site, such as an article directory, there are quite a few ways to monetize it. Think about a large directory like Ezinearticles and all the Adsense ads that are all over the place. As might be expected, some article marketers who publish on Ezinearticles have complained about the widespread presence of Adsense around the site. But, that is a viable choice for your article directory, as well. Then of course there are banners for relevant advertisers that you can use. You can also advertise your own products or affiliate offers anywhere on the site. There are other ways to bring in revenue for your article directory, and we've only covered some of the most obvious ones.


It will be your responsibility to also create plans for how you want to market your directory. Promoting your site using only free advertising is probably the best way to go, but there are very many ways you can do that. You may want to stick with what you know and can do best, but still there are very many ways to do this. On the other hand, what is it that you are trying to get done, here? As you engage in those various marketing methods you will be building valuable backlinks to your own article directory. You want your articles to rank well, so the backlinking needs to be done, anyway. Nowadays, you can't use lack of funds or technical knowledge as an excuse not to have your own article directory. If it is something that appeals to you, then you can easily do it. This can be a viable, sustainable business if you're willing to focus on it and make it one of your goals.



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