Tuesday, July 5, 2011

Be Sure Not to Make These Common SEO Mistakes



If you want to improving your website's ranking, search engine optimization is helpful, but only if you do it correctly. We will now discuss some of the more commonly made mistakes that it's important to avoid.

One SEO mistake that is frequently made is using too many images on a site and not enough content. While images can certainly make your site look impressive, they have little value when it comes to search engine optimization.

What the search engines value is original content, so make sure you have enough of this on your site. There's nothing wrong with using images, just don't overdo it. In addition to not helping your SEO, having too many images also makes your site run more slowly, another reason to limit their use. However, if you really can't do without images and really want to have them on your site, don't forget to include your main keywords in the ALT tag of your images. This is something that the search engines can read, unlike the image itself. The best way to deal with this is to try and replace most of the images with something that's worthy to read and also has your keywords in it. Search engines love written content, which is why you should keep it in mind all the time. Look out for this unique element wear a pair of mykita and browse thoroughly. Another mistake is ignoring the power of internal linking and only focusing on getting outbound links. You should also focus on creating effective internal linking since the search engines like sites that utilize this to a high extent - take Wikipedia for example. There are many reasons why search engines favor sites that have good internal linking but the biggest is that when you have a good network of internal links, it shows that your site is resourceful and people will be able to find what they want on it easily by following these links. And achieving this is not a big deal, since all you need to know is what keywords to include in your anchor text and what pages you're linking to. Don't make the mistake of just adding the links for the heck of it. You have to create a very understandable internal linking structure, so that there is no confusion for the search engines and as well as human readers.

Don't make the mistake of leaving images without the ALT tags. Make sure all the images on your site have ALT tags, since search engines see them as important. The basic reason why you use these tags is to show the reader what the image is about when it's loading. But it can also help you with your search engine rankings. Make sure the keywords that you include in the ALT tag are okay for both humans and the search engines.

All in all, the easiest way to avoid such SEO mistakes is to keep making note of them when they happen. The more you work on avoiding them, the easier it will be for you to see real time results.



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