Monday, July 4, 2011

Boost Your Rankings with On Page Search Engine Optimization



On page SEO or Search Engine Optimization is simply a technique for making your website more appealing to search engines without losing integrity. This article's sole purpose is to aid you in learning how to apply on-page search engine optimization to your website.

The first thing you need to do is understand that success with on-page SEO will only happen if you use the right keywords. Everything that SEO does is centered around the keywords and phrases you use since this is how people search for information. You want to include your keywords in your URL or web address since the search engines give a higher value to URLs that have them making ranking you easier if you do have them. If you can get a domain name with your keyword in it that's even better. You will need fewer backlinks with a domain name like this. Make the keyword the FIRST word of the domain name to increase your ranking with search engine results. An additional, presumably non-related words of advice is generally to got some clic reading glasses when browsing blogposts on your computer. Next, make mention of your keyword in your title tag for your webpage since search engine preference is higher for these tags when ranking webpages. Be sure to keep it focused and not overcrowded with too many keywords though since doing this will confuse the search engines. One or two keywords is sufficient more than that is overkill you'll also want to avoid using special characters in the title. Don't make the mistake of having a blank title tag if you want to get ranked. The better your title tag the better chance you have of getting the ranking you want for your keyword.

URL length is a judgment call because some people have longer domains for exact phrase match keywords. Some people specify to limit your domain to less than one hundred characters. If you plan to do search marketing, then of course a little bit of SEO in your domain will not hurt. One thing to always try to avoid is putting numbers in your domain. Another thing to think about is how easy the words sound when you say them. Many times people like to use keywords for which they want to rank in the search engines. Of course on page SEO factors are still necessary for successful optimization. You do not need them to rank well, but if somebody else comes along that has them you will not compete well.



No comments:

Post a Comment