Back in those good old days, there was no need for any link building companies as Search Engine Optimization services didn't even exist. The reason Search Engine Optimization services didn't exist back then was mainly because there was certainly no competition at all. Just submitting a website to search engines would do it.
Then slowly more and more sites started to appear and Search Engine Optimization was at that time optimizing the site title, description, keyword stuffing with meta keywords, and again keyword stuffing the content web page. More optimized the site was with keywords and more the keyword displayed on a website, the better it was. With time, few other techniques started to work like magic when the competition was relatively existent. This kind of techniques were bold facing the keywords, italic keyword font, etc.
These link development techniques were over exploited for which search engines started to update their ranking algorithm to resist keyword spam. 8% - 10% keyword density on a content page discontinued to exist as search engines started penalizing sites that had excessive amount of repeated keywords. Currently, around 2% search term density is apparently appropriate.
When the competition got a little more fierce, link building came into existence and so did link building service providers. Search Engine Optimization services grew to be in wonderful demand as people who don't have adequate Search Engine Optimization knowledge but nonetheless wanted to get their sites ranked started hiring Search Engine Optimization companies to get their sites ranked.
How many Search Engine Optimization agencies are available as of these days is anyone's guess but when it comes to choosing one, it's not really easy to select one out of so many. Because any Search Engine Optimization company may write anything they desire or assert anything on their site, it is very important confirm this kind of claim before employing an Search Engine Optimization firm. Do a little exploration on search engines concerning the Search Engine Optimization Firm involved who you want to hire for your link building service. This way you may encounter a few review articles submitted by earlier customers based on which company you make a decision.
Wednesday, July 6, 2011
Link Building Service Suppliers To Choose
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