There's a good possibility that your business will benefit from Facebook. Even the people who were not willing to accept Facebook into the world of business are being forced to admit that it has a variety of uses professionally. Even Facebook itself feels more like a legitimate business these days, since it is now a publicly owned company. Thinking you know how to use it for your business purposes is one thing. There are more difficult places to promote your business, so maybe that will make you a bit more optimistic about moving into Facebook.
Be responsible about how frequently or how much you post because they go out to your fans. If you do this, then you may see a decline in the responses and involvement of others. The operative word with any type of content or updating is to offer value at all times. Yes, there is a Facebook culture, and you really have to abide by the unwritten rules about what is acceptable. Some people recommend going Monday through Friday and taking a break. Be sure you always respond promptly to any comments people put on your page. Social interaction is the backbone of Facebook. Don't try to just bombard people with advertising messages. It's about staying social with people. Be sure you respond to any interaction within a day of them being posted. This is a great way to show people that you're active, which encouraged even more interaction. It also shows that you're interested in more than just trying to make money. If you really want to use Facebook to boost business, you need to remember how important these things are. So now that you have read this, how does it look in your business? Have you ever thought about taking your existing promotional product line and doing something different with it? Once we begin to become successful, then there can be a period in which a break is taken only because so much work has been done for so long, and the break almost feels like some kind of vacation. The history of the net is full of all kinds of stories, and the dangers from getting lazy are very real and not to be taken lightly. It is tempting to fall into the whole thing about an autopilot income and business using mobile media millions bonus or some other approach, but beware because that can be dangerous.
In some ways business online is like some kind of race that never ends, and that is definitely the way it will always be.
Pose questions on your page and see if you receive any suggestions worth taking seriously. You might ask for suggestions about which products people would like to see. You might get some ideas for upcoming sales. If you see a few common ideas arising, consider actually making that item available at a special promotional price. You'll be encouraging more people to interact. People will tell friends about it and you'll get more Likes as a result. People prefer to 'like' busy pages, so keep it social and pay attention to any interaction you receive.
You're probably sick to death of having to hear about Facebook. That's the way it goes for very large things that have enormous impact on the lives of millions. That does not seem to be stopping Facebook, and it is still growing. If you want to take your business to greater heights, then this is the place that can help you do that.
Friday, August 24, 2012
Getting The Most Out of Facebook for Your Business
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