Monday, August 13, 2012

Three Ideas to Improve Your Facebook Fan Page SEO



If you want to get a lot of people to become your fans on Facebook, you are going to have to do a little work, at least when you're first starting out. Don't be like all the rest who are buying ads in order to promote their Facebook fan pages, and instead use SEO to get your page the traffic it needs. This is precisely what will happen for you if you correctly optimize your Facebook page for the search engines.


While it won't require much work, you must focus on a few key components. If you use the three SEO tips below, you will see just how much traffic and fans your page can generate. One thing we think you will find is the range of what advertising can do for your marketing and advertising efforts is considerable.

The results you get with these and other marketing strategies will rest more on the strength of your knowledge. Your marketing ultimately depends on one form of advertising or another, and that is an important fact to remember. It can be exciting when you try out some new approach or strategy, but do not dive into it just yet. The advantage of running ads is you can just get a taste of it in a new platform before you do a major roll-out. You will need to take your entire situation into account depending on what you are doing that is new, and that means ensuring you do not endanger your authority site, for example. That is a prime example of one of those valuable lessons you can and should carry with you from here on out.


An important aspect is ensuring that you choose a good username for your fan page and Facebook account. Your Facebook username and vanity URL is much like a domain name. If you don't claim it, then someone else probably will. You should make sure to register the URL of your fan page the moment you get to work. Since Facebook has been known to ban accounts before due to spammy looking URLs, you need to be very careful when choosing your own URL even if you are using generic keywords. You want to avoid complicating things and the simplest option is to choose a URL that incorporates your business name. Post direct links in your fan pages live stream. Regularly update your status message with direct links to your sites or any other related sites as this will help you grow your link score of your Facebook fan page. It can also help Google to boost and raise the popularity of your fan page. Just keep in mind that you need to do this in a moderate fashion; overdoing it will label your site as spam. The main goal of your fan page should be to provide people with good information as well as impressing the spiders for the search engines.


Last but not the least; make sure you're not using a generic landing page. Facebook gives you every opportunity to customize your page, so make sure you take advantage of that opportunity. Your search engine results will also be helped. So make the landing tab tailored to your target audience and have a call to action on it.


Give people more than just one reason to become a fan of your page. Don't be one of these people who creates a page without information about their product or brand so that visitors have no idea why they're there. This means that it won't have any real impact on anyone visiting your fan page the first time.


In short, you should know just how to use SEO to increase your fan page's traffic and fans. This will not only get more people to see your page, but it will also build your brand without having to do very much.



No comments:

Post a Comment