One of the first things people will suggest to you when you try out Online Marketing is to start a blog. People will tell you all about the ways that blogging can help you with your traffic, branding, your rankings among the search engines and more. What you don't hear about is how there is more to it than simply slapping up some regurgitated content every morning. If you truly want a helpful blog, you must keep track of things. Throughout this article we will be sharing a few things that you need to do frequently, in order to ensure that your blog has pertinent.
Make sure that you create space in your sidebar for a list of your most popular posts. What you want is a low bounce rate with a log stay time, and this widget will help make that happen. Anytime you can add more internal links on your site, it is only a positive thing that will help SEO-wise. This has been known to help your site in terms of SEO, but the effect on visitor stay time is there, too.
Find out who is really reading your blog. Once a year or so, ask some survey questions of your readers and get them to answer them (you'll get a higher response rate if you provide a freebie as a reward for filling it out). Request that they provide you with some rudimentary demographic info. Ask them which posts they liked the most, what materials they hope to see in the future, and if they believe there are any areas that you need to work on. Be serious when you are reviewing the responses to the surveys, especially if you keep seeing the same answers over and over again. Don't utilize them in your blog the wrong way.
You should insert a succinct biography and photo in the sidebar. Since you are trying to utilize your blog for selling things, you should make sure that your photo is done by a professional. The bio only needs to be a couple of sentences long and should emphasize your successes and include a tiny personal detail. You need to both wow and amuse the people who view it. You will squander your "above the fold" advertising area if you blabber on for too long. This makes your blog appear more professional-looking and lets new visitors find out who you are and what they can anticipate from you. The truth of the matter is that App Empire is something that could keep you busy for a very long time if you took it to the extreme.
Let other people get stuck with their fave method or whatever, and there are people exactly like that, and you consider all the possibilities with your business.
Are there any possibilities for using any of these approaches in your business? If so, then what are you going to do about it, now? Even if you try a new method and find out it is not really the best thing for your business model, you will take invaluable information away with you. Of course you should always acquire the right amount of knowledge if you need it. After you feel you have enough info to try it out, then you know what needs to be done. You will have every reason to be optimistic here, and why should that not be the case, ever?
There are all sorts of things that can help keep your blog successful. There's more to it than simply setting up a free sites and slapping some PLR content up on it every so often. Make sure you track everything from your design to your chosen call to action. Put these hints to work so that you get a good start on that.
Wednesday, June 6, 2012
Best Practices Tips for Blogging and Marketing
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