The design of your website is very important if you want to build your brand and get people to your site: it is what helps you make the best impression. There are so many different things that will influence the success of your page or site but the design is right up at the top of the list. So what exactly should you focus on to make sure your web design is flawless? Here are a few things that you need to keep in mind.
Turning 404 Pages in Your Favor: A 404 Page comes up when someone types in an incorrect url when trying to reach your site, indicating that the page doesn't exist. You may be wondering how this fact relates to designing a website properly. What's relevant is that all of the people who end up on your 404 page were trying to find a page on your site but got lost and may never return. What you should do is transform the default 404 page, which is essentially a dead end into a menu where the visitor can easily find the part of your website where you want them. The number of visitors you can lose to a 404 page can add up over time, and many people who end up there don't realize they made a mistake and will think your site is broken. Be creative when it comes to the design of your 404 page because you want it to be simple and at the same time help the visitor in the best possible way. We are willing to bet that if you took a poll asking how many web marketers run real optimization tests, the percentage would be shockingly low. There are other things you can test, and running scaled down tests for uniquearticlewizard or methods previously never used is one of them. Well, one thing that is good news is if you have just arrived to internet marketing you can learn more about testing and have a leg up on many competitors.
Carelessness along with incomplete knowledge of certain things makes for a tricky combination. Therefore what you should consider is carefully rolling-out anything new you want to try. Article marketers can quickly perform testing for any number of reasons depending on how they approach it in the first place.
Any time you want to implement something new and untried on one of your sites, then think about a small scale test on an appropriate page. Testing alone is worthless unless you have the correct data or feedback from visitor behavior.
One of the old standards of linking, and still remains, is giving people the ability to back to your homepage.
There are a bunch of different ways to get this done, but it has to be obvious that it is the link back to the main page. People sometimes like going back to the homepage after they read something, so it matters for the home link to be on all site pages. You can annoy your readers if your nav structure is sloppy - as amazing as that sounds it is true. By now it is possibly safe to assume many people will hover on a logo to check for a link.
You should always make use of the alt tags in your images regardless of what they are. Alt tags not only help visitors that are visually impaired but also play a key role in helping your site rank in the search engines. By filling out the alt tag with a primary or secondary keyword phrase, you will score a few points. This is just a little SEO thing that people do with them, and that may or may not apply to you. It is easy to write a line or two in the alt tag so the person knows what the picture is. Even if your site contains only a few images, they all should contain the Alt tag. The main thing to remember when designing your site is that people who visit will be reacting to the entire site, but this is composed of lots of smaller parts, so you should take the time to look at everything you're doing and see if it can be improved or made more user-friendly.
Tuesday, June 19, 2012
Rational Website Design Usability Approaches
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